Mama may have taken Paul Simon's Kodachrome away, but she's given us back the Polaroid instant film camera! Before digital photography, Polaroid cameras were the closest thing we had to instant photo gratification (um...I also know of someone who had a ball with his girlfriend at the time when these cameras came out.) So I was psyched today to see a little write up in the August issue of Better Homes and Gardens magazine that Polaroid has brought back a retro revival of its famous camera, due to be available next month for $90. There's good news and bad news about the Polaroid 300. The good news is it's smaller and lighter than its original bulky model and has an automatic flash and a few lighting settings to accommodate different conditions. The bad news is because it's nearly as small as a standard digital camera, the photos themselves are teeny: only 2.1" X 3.4" prints, and the actual image size is only 1.8" X 2.4"! The design could use a vintage boost - how about a white one with the rainbow stripe that they used to make? Still, I'm tempted to preorder one on Polaroid's site; Fuji also offers its own version called the Instax 200 for $95. Hopefully the image quality and color has improved since the one I owned during the 80s.
Now if only we could get James Garner and Mariette Hartley to hawk the new camera...
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